BERLIN, Germany – SponsorPay announced today that its advertising platform BrandEngage now reaches a worldwide audience of more than 85+ million monthly users, just nine months after inception. The platform now services over 10 million daily video requests from users in the US, UK, Germany, France, Spain and Italy, among others.
Launched in July last year, BrandEngage is an innovative advertising platform driving customized cost-per-view (CPV) and brand engagement campaigns in social and online games as well as other entertainment portals. Since then, SponsorPay has developed close partnerships with leading publishers, including Bigpoint, Digital Chocolate, King.com, GameDuell, Aeria Games and Spil Games, among others, to ensure brand advertisers can present their campaigns to high-quality users the world over. Efficient targeting and unique engagement tools – including social sharing and survey participation – ensure industry-leading results such as completion rates consistently over 90% as well as sharing and click-through rates above 35%.
New Products: BrandEngage And Mobile,
New Subsidiaries: US And Japan
BERLIN, Germany – SponsorPay, the leading cross-platform in-game advertising company, announced today that it achieved 125% YoY revenue increase in 2011. This growth was fueled by deepened relationships with key clients as well as the launch of two new products: BrandEngage, tapping into the fast-growing video advertising and brand engagement market, as well as a mobile CPA (mCPA) and Android pay-per-install network. SponsorPay is on track for equally strong growth in 2012.
SponsorPay expanded last year to over 110+ employees in seven locations, including new offices in New York, Tokyo and Istanbul to support operations in Berlin (HQ), London, Paris and San Francisco. As a testament to its commitment to localization, the company established subsidiaries in the US and Japan.
Posted in Company Updates, Industry News, Press
Posted in Company Updates, Press